Discover the easiest way to value your artwork with our powerful tool, tips, and industry insights.
How to Price Your Art: Use Our Art Price Calculator
Pricing your art can be one of the most challenging aspects of being a creative professional. A well-calculated price not only ensures fair compensation for your time and effort but also reflects the value of your work to collectors and clients.
As an artist, you deserve to have your creations valued fairly while remaining competitive in the market. Underpricing can devalue your work and the effort behind it, while overpricing might alienate potential buyers. By understanding the factors involved in pricing, you can position yourself confidently in the art market and build trust with your audience.
Art Price Calculator
Get a low, mid, and high estimate based on artwork size, edition run, paper quality, experience level, and materials used.
Suggested Price Ranges
Lower Range: £26
Mid Range: £32
Higher Range: £37
These prices are intended as general guidelines only. They do not include costs for framing, packaging, or shipping.
How the Art Price Calculator Works
This calculator gives you a pricing range for your artwork based on artwork type, size, edition size (if applicable), paper quality tier (for prints), artist experience level, and optional inputs like hours spent and material costs for originals and limited editions. The pricing ranges are based on industry averages, but should be used as guidance only.
About the Price Ranges
You’ll see a low, mid, and high estimate. These help you understand pricing flexibility depending on audience, platform, or confidence level.
- The low range is suited for entry-level or promotional pricing.
- The mid range reflects a recommended baseline.
- The high range is ideal for premium presentation or established collectors.
Prices are shown in your selected currency and do not include framing, packaging, or shipping.
Open Edition Prints
Unlimited and accessible. Pricing reflects professional printing on fine art papers. Choose a paper tier to suit your production and audience.
Limited Edition Prints
Signed and numbered. Pricing considers edition size, paper quality, and your experience level. Material costs are averaged across the run.
One-Off Originals
Unique physical works. Pricing includes materials (with markup) and labour based on your hourly rate and experience level.
Expert Insights on Pricing Art
Tip 1: Research Comparable Artists
Look at artists working in your medium and style. Compare their audience/pricing to help gauge if your pricing is inline with your competitors.
Tip 2: Account for Overheads
Beyond material costs, include expenses like studio rent, utilities, and marketing.
Tip 3: Tier Your Pricing
Offer a range of options, such as small prints, mid-tier framed pieces, and high-end originals. This approach appeals to a broader audience while protecting the value of your originals.
Tip 4: Build a Strong Reputation
Collectors are willing to pay more for artists with a credible portfolio, exhibition history, and positive reviews.
Sell Your Art with Us
Join other emerging artists and apply to sell with us. We take care of the boring stuff so you can focus on your craft. Curious? Apply below.
Frequently Asked Questions
How should I price limited edition prints?
Limited editions should be priced higher than open editions due to their exclusivity. Use our calculator to factor in production costs and rarity.
Can I charge different rates for commissions?
Absolutely. Commissions often require additional time and materials. Our tool can help you calculate a fair price.
Should I lower my prices for online sales?
Not necessarily. Instead, offer a range of options (e.g., prints, small originals) to make your work accessible without devaluing it.
How do I transition to higher art prices?
Gradually increase prices as you build demand and grow your reputation.
Meet the Creators
Our Art Price Calculator was developed by East Side Studio London, in collaboration with art business professionals and market analysts. We aim to provide artists with the tools they need to succeed in a competitive market.
Have any questions. Contact us at support@eastsidestudiolondon.co.uk
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